FootJoy Pro/SL: Perhaps the Finest Spikeless Golf Shoe FootJoy Has Ever Produced – Perfect for Father’s Day Over the years, I have tested hundreds of golf shoes. Some have offered exceptional comfort. Others have provided outstanding stability. A select few have...
Six Books. Five Decades of Experience. One Mission: Helping People Perform Better. By Dr. Barry Lotz, J.D., Ph.D. When I began my professional journey more than fifty years ago, I could never have imagined that it would ultimately lead me to author six books spanning...
Ben Sherman’s SS26 Golf Collection: A Breath of Fresh Air in a Sea of Sameness by Dr. Barry Lotz In today’s golf apparel market, too many shirts look like variations of the same template—overly loud graphics, predictable cuts, synthetic-feeling fabrics, and styling...
Outstanding Golf Products you need, want and should use One thing we can always count on in life — and certainly in the golf business — is change. Equipment is evolving. Technology improves. Expectations rise. And nowhere is that more evident than in the modern golf...
When Thinking Too Much Ruins Your Golf Game By Dr. Barry Lotz, J.D., Ph.D. – Director, PGTAA One of the greatest ironies in golf is this: The harder many golfers try to “figure out” their swing during a competitive round, the worse they play. Golf is not played at its...
In My Opinion: Golf’s Obsession with Influencers Is Alienating Traditional Golfers A Defense of Golf’s Traditions and Competitive Credibility By Dr. Barry Lotz The other side of the argument surrounding golf influencers is far less flattering—and, frankly, one many...